Stand & Deliver!

Your audience only knows what it sees. That’s why Audience-Centric presenters harness the physical energy of their bodies by standing and delivering with credibility and confidence. Your body can be a great natural visual aid, but it can also show nervousness or lack of confidence very quickly and clearly. So … look the part you’re playing – a confident and credible presenter.

Read more

Branding on a Budget

Last month’s feature on the always hot topic of Branding generated even more reader reaction and questions. One of them asked about branding on a tight budget. My comments: Time to get creative with ways to get lots of free positive exposure. The concept of ‘target market’ weaves throughout my comments below. It requires you … Read more