‘Little Green Book of Getting Your Way’ by Jeffrey Gitomer, FT Press, 2007. Another ‘colorful’ helping from one of my favorite authors. This time, Gitomer provides his content-rich take on persuasive speaking, writing and presenting to sell your point of view to others,
‘Lemonade Stand Selling’, Diane Helbig, Sales Gravy Press, 2009. Diane Helbig, president of Seize This Day Coaching, is a well-respected business coach, speaker, internet radio host, author and very good friend. This quick read is filled with simple tips that help business people make selling easy … or, at least … easier.
I just re-read Jeffrey Gitomer’s excellent ‘Little Red Book of Selling’. He’s one of the country’s leading sales experts, trainers and speakers … and a very entertaining writer.
He really gets Networking and defines it so well – ‘Networking is life skills and social skills combine with sales skills.’ He also advises that … ‘Networking is a mandatory function of business for salespeople and entrepreneurs.’