audience-centricity – Page 2 – Business Communication Coaching with Effective Training & Communication

Harness Audience Centricity

August 10, 2015April 3, 2014 by Phil Stella

How do you get to the Presenters’ Hall of Fame? Before you all chime in with ‘Practice, man … practice‘, consider this – practice doesn’t make perfect, it only makes permanent. Only perfect practice makes perfect.

So, Best-in-Class Presenters got in the Hall of Fame by perfect practice. They also got in there by harnessing the power of Audience-Centricity, the art and science of crafting and delivering audience-centered messages. What follows is a brief summary of Best Practices learned from those presentation pros.

Start with the End in Mind

August 10, 2015March 1, 2014 by Phil Stella

Regular readers know that I often write about the importance of Audience Centricity – the single best strategy for getting into the ‘Workplace Presenters’ Hall of Fame’. So, if that’s your goal, the most critical component for creating a Best-in-Class Audience-Centered presentation is … to Start with the End in Mind, as Dr. Stephen Covey teaches us.

What’s Your Point?

August 10, 2015May 24, 2011 by Phil Stella

Once you’ve defined your objects and analyzed your audience, the next step on your journey towards Audience-Centricity is to Develop Your Content. So, what’s your point? Really – what’s the key message you’ll be delivering that you want the audience to understand, remember and agree with after the presentation?