‘Blockbusters: Hit-making, Risk-taking and the Big Business of Entertainment’, Anita Elberse, Brilliance Audio, 2013.
A most interesting study of the Blockbuster strategy found in the worlds of professional sports, music, TV, movies and books. Written by Harvard Business School’s expert on the entertainment industry. Well worth the time to read or listen.
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Great idea about a donate button, Sheila – thanks for the suggestion. Keep being an engaged and enthusiastic reader – I love that!
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Hi Moshe, glad you enjoy reading my posts. Keep coming back each month and thanks for your comments.