Author Archives: Phil Stella

Phil’s Faves – Old Sicilian Proverb

Here’s another useful and interesting key concept you might have heard in one of my training or coaching sessions. Add it to the ‘Best of Phil’.

‘Any fool can learn from his or her own mistakes. A smart person learns from the mistakes of others. But, a wise guy learns from the successes of others.’

Phil Stella, 21st century entrepreneur, communication consultant & executive coach

Why I Love ‘How …’

If you typically answer the phone or greet customers with ‘ … can I help you?’ – nothing wrong with that. It’s short, courteous and prompts an answer. Good for you. But the answer could be ‘no’, since that’s one of the implied choices in this ‘closed’ question. Read More »

Customer-Centered Marketing

In responding to a reporter’s request for a marketing tip that is both effective and profitable, I indicated that mine was neither new, sexy or high tech. It’s old and simple, yet everything old is new again and simple is always good. My tip is embracing Customer-Centered Marketing. Read More »

Give Your Readers a Break

A very effective Reader-Centric strategy for your workplace writing is to make it very easy for your readers to read, understand and act on your messages. Read More »

Master Marketing R&R

Time to focus on ‘Marketing R&R’— with every sale or engagement, savvy entrepreneurs ask themselves ‘How can I earn repeat or referral business?’ The answer is easy to understand but hard to do. So, read on for ‘R&R’ Best Practices. Read More »

Practice Till You Sizzle!

I hate to trash a childhood fantasy, but Practice doesn’t really make Perfect … it only makes Permanent. Only Perfect Practice makes Perfect!

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Why I Hate ‘Multiple’

When did ‘multiple’ become the new ‘many’? ‘Multiple’ means ‘very many of the same thing.’ But so do ‘ many’, ‘several’ and ‘numerous’. These words are just as clear or clearer than ‘multiple’ without so many other meanings and sounding a little pompous. 

So, the next time you find yourself about to write or say ‘multiple’, try using ‘many’ instead. Better yet – shift from vague to specific by using a number, like ‘four’. I’d love that choice.

 

Networking with Uncommon Courtesy

A reader recently asked for some simple tips to network with more courtesy and to avoid coming off like a ‘slug’ at networking events. Read More »

Phil’s Faves – Vague

 I appreciate the positive feedback from readers that indicated periodically sharing key concepts from my training and coaching engagements is both useful and interesting. So, add this one to your ‘Best of Phil’ list.

Avoid vague words or references. Otherwise, you leave it up to your readers to define what you mean. And they may come up with a different definition than you would have.

And … true to my rant about always identifying the people you quote:

Phil Stella, 21st century entrepreneur, communication consultant & executive coach

 

Listen on Three Levels

Listening? What does listening have to do with your job as hard-working and dynamic business leaders or entrepreneurs? Well … a lot, when you get out of your own box and view your role as a workplace communicator and problem-solver for your internal or external customers. Read More »