Category Archives: Bits & Pieces

Whatever your profession, you also need to be a professional communicator. ETC is pleased to share these essential Bits & Pieces to help you polish those skills.

A Very Helpful Book

Last month, I mentioned a reporter included me in her ‘Business Unplugged’ blog entry on business books. Thought you’d enjoy my comments. Read More »

Overcoming Stage Fright?

How can people overcome stage fright or Presentation Anxiety (PA), the clinical term? Short answer – they can’t – it’s a perfectly normal human response to fear or stress.  But what I help my executive coaching clients accomplish is managing their PA through Minimizing and Masking techniques. Read More »

The Greeks Got Communication

Everything I know about communication I learned from the classic Greeks.

‘We have two ears and one mouth so that we can listen twice as much as we speak.’ Epictetus (AD 55 – 135), philosopher and teacher.

‘Wise men speak because they have something to say; Fools because they have to say something.‘  Plato (428 – 348 BC) philosopher, writer and teacher.

‘By words the mind is winged.’ Aristophanes, (450 – 388 BC), playwright.

The Ancients Valued Silence

Keep silent for the most part, speak only when you must, and then briefly.  Epictetus (AD 55 – 135), Greek philosopher and teacher

He is nearest to the gods who knows how to be silent.  Cato the Elder (234 BC – 149 BC), Roman senator and historian

Often silence is the wisest thing for a man to heed. Pindar, (522 BC – 443BC), Greek lyric poet

Our ancestors valued silence. Shouldn’t we?

Dealing with Angry Customers

Of utmost importance is having a well-defined policy in place that senior management participated in creating and signed off on and that everyone who touches customers understands, embraces and follows consistently. Periodic re-training or review can be helpful. Components of that policy should include: Read More »

Ain’t Nothing’ Soft About It

Allow me another ‘I Don’t Get It’ rant. This time …  I Don’t Get ‘Soft Skills’. Read More »

Make One-on-Ones Work

Management-staff one-on-one meetings should be a regular component of any organization’s performance management system. They allow for maintaining professional relationships and providing constructive ‘Plus/Delta’ feedback. Read More »

Sales Success

‘Sales Bible – the Ultimate Sales Resource’, by Jeffrey Gitomer, HarperCollins, NY, 2008.

Thought it was time to re-read Gitomer’s great book and his 10.5 Commandments of Sales Success while on vacation. Great idea!

My #1 Marketing Tip

In responding to a reporter’s request for my #1 marketing tip that is effective and profitable, I indicated mine is neither new, sexy or high tech. It’s old and simple, yet everything old is new again and simple is always good: Read More »

Another ‘Power Point’

Looks like my new Workplace Writing ‘Power Points’ feature is generating some nice buzz. Read More »

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