Author Archives: Phil Stella

Gitomer Gets Writing

‘Write it like you would say it. Speak as you write the words down. This will help you write a clearer and more complete thought. If you write like you speak, you’ll never be at a loss for words.’

Jeffrey Gitomer, 21st century sales expert, author and speaker

Why I Love ‘Show Password’

Does this ever happen to you? Your entering your password on your phone or iPad with your finger or stylus, but you make a mistake and the site blows you off. You try again and still mess up. Then, the site locks you out for a period of time due to too many ‘suspicious’ attempts to log in. Read More »

That’s Good Advice

I recently responded to a blogger’s question asking for the best advice we give people about starting their own businesses.  So, here are three bits of advice I learned from a combination of input from colleagues and expert authors: Read More »

Harness the Power of Free Ink

(This article originally ran in the Cleveland Council of Smaller Enterprises ‘Mind Your Business’ blog.)

How many of you are frustrated and bewildered by the ‘Small Business Marketing Paradox’? We all recognize the critical need to do more and better marketing of our products or services to survive and thrive. But, few of us have the knowledge and skills to do it ourselves. Yet, we hesitate to – or can’t afford to – invest in having experts do it for us. The result is that we often do nothing. Bad idea. Read More »

Communicating Effectively with Millennials

(This article originally appeared in the popular Small Business Expert Forum published by   Nationally known PR expert Carol Roth. I’m was thrilled to have the opportunity to promote these concepts in such a respected vehicle.)

While millennials have some generation-specific communication preferences, they have a lot more in common with other generations than differences, except for their use of technology. If communicating with them in your workplace presents a challenge, here are five ways to resonate with your 30-somethings readers. Read More »

Success is in Your Hands

Looks like our brief summary of Gesturing ‘Worst Practices’ last month was a big hit, except for those people who though I was talking about them. As promised, this month we do a deep dive on Gesturing Best Practices you can add to your Workplace Presenter Tool Kits. So, hang on – it will be a fast ride. Read More »

Free Ink Rules

How Ironic. My latest post for the COSE Mind Your Business blog is all about getting free ink – why, where and how. And, since the start of the year, I’ve been fortunate enough to generate some excellent free e-ink in national publications myself. Ironic, indeed. Read More »

Phil’s Faves On Time

Thanks for the positive comments about including ‘Phil’s Faves’ in the Quote-able section – here’s another helping. So, you might hear these words of wisdom in one of my Time Management presentations.

  • You can’t save time – you can only spend it. So, spend it wisely.
  • Don’t say ‘I don’t have time.‘, because you do have time. Instead say ‘I don’t want to spend the time.’  
  • You’re in charge of how you spend your time – no one else is.
  • Start each day with a ‘To Do’ List – plan your work, then work your plan.
  • If you paid yourself $1,000/hour, would you get your money’s worth from each task on your list? If not – dump them.
  • Ask yourself ‘What’s the worst thing that can happen if I don’t do this thing today … or ever?‘ Then, act accordingly.

Phil Stella, 21st century entrepreneur, communication consultant and executive coach

‘Letter B’

Your laptop or PC keyboard has 26 letters on it along with numbers, symbols and punctuation marks. When that keyboard is connected to a projector to run PowerPoint slides, my favorite is Letter ‘B’. Curious about why I love Letter B? … then read on. Read More »

Five Simple Phone Tactics to Overhaul Your Image

(As indicated last month, I began my role as a recurring columnist for Cleveland’s Council of Smaller Enterprises’ on-line ‘Mind Your Business’ publication in January. Here’s my first post.)

Most small businesses facing the challenge of improving their image in the marketplace are starring at major investments of time and money. Properly planned and launched, those investments can earn significant positive results. Read More »