A reader recently asked me to define ‘Networking’. So, here is one of my favorite ‘Phil’s Faves’ you would hear often in one of my Networking Strategies workshops:
‘Networking is simply the exchange of ideas, information or resources. It’s all about information. John Naisbitt first defined networking that way in ‘MegaTrends’ over 30 years ago.
* As a result of that shared information, we can learn something to help us do our jobs better, faster, cheaper or smarter.
* We can also learn something to help us grow our businesses or find new clients.
* Sometimes, that exchange of information can also lead to developing new mutually beneficial business relationships. However, those relationships are a result of the information sharing and not necessarily the primary reason for networking.’
So … what’s your definition of networking?
2 Comments
Useful info. Lucky me I found your web site by accident,and I’m shocked why this twist of fate did not take place earlier! I bookmarked it.
Glad you found it – by luck or fate. Keep coming back.