What does your email address say about you?

Sales guru and successful business coach Diane Helbig offers this advice about what your email address says about you and your business, from her book, ‘Lemonade Stand Selling’.

‘If you want to be taken seriously, you MUST have an email address where the domain name is not aol, gmail, yahoo, hotmail, etc. Your domain name should be your company name, tag line or something that directly relates to your business.

Registering a domain name is inexpensive and I submit to you a major part of your marketing campaign. You own a business … act like one. You want to present yourself and your business as a professional enterprise if you want people to take you seriously and give you money.’

I agree totally and I followed her advice. After all, she’s my business coach. So, share your thoughts about this pont at phil@communicate-confidently.com. See what I mean?

‘Lemonade Stand Selling’, Diane Helbig, Sales Gravy Press, 2009.