Last month, I mentioned Jeffrey Gitormer’s take on Networking. Several readers asked to see more of his gems of wisdom. So here you go with Gitomer on Sales:
- ‘If they like you, and they believe you, and they trust you, and they have confidence in you … then they MAY buy from you.’
- ‘In sales, it’ not who you know. In sales, it’s who knows you.’
- ‘If you make a sales, you can earn a commission. If you make a friend, you can earn a fortune.’
- ‘It’s not hard sell, it’s heart sell. Good questions get to the heart of the problem/need/situation very quickly – without the buyer feeling like he or she is being pushed.’
To learn more about his simple yet effective approach to sales, Go Get Gitomer!
(Little Red Book of Selling – 12.5 Principles of Sales Greatness: how to make sales forever’, Jeffrey Gitomer, 2oo5)